Lancer Insurance
Tuesday, March 05, 2024

St. James, N.Y. — With the success and demand for educational peer groups, Driving Results—currently offering three all at full capacity—will be introducing two new in groups this year.

Driving Results debuts Wheels in Motion and The WHEELS Group, both of which are spin-offs of Spinning Wheels, now in its fourth year. These owners’ groups will focus on companies of various sizes: Wheels in Motion is dedicated to those that are generating less than $2,000,000 in revenue, and between $2,000,000-$5,000,000 in revenue for The WHEELS Group.

Jim Luff will co-facilitate Wheels in Motion To help facilitate the groups, Driving Results’ Managing Partner Arthur Messina brought on Jim Luff, the founder of Limousine Scene in Bakersfield, Calif. Luff joined the industry in 1990 as a chauffeur before opening his own company in 1993, where he served as CEO and managing partner. Luff will co-facilitate Wheels in Motion.

The purpose of these groups is to bring like-minded business people together for education, business development, and networking sessions. The groups will focus on sharing ideas how to grow your business and all aspects of affiliate work through networking opportunities, roundtable discussions, workshops, goal setting, sales and marketing, technology, customer service, and association participation. The groups frequently include guest speakers from within and outside the industry. All of the groups meet three times a year where they hold discussions on customer service, technology, operations and other industry related challenges. These focus groups are limited to 20 people who are geographically separated from each other and truly desire to grow their business.

“We have developed a comprehensive evaluation system, whereby our group members have direct input on content relevant to their business goals. The groups focus on business leaders and future leaders alike,” says Messina. “As an owner looking to expand opportunities through sharing with other companies, sharing best practices, and looking to learn new business strategies, these groups are for you.”

Send an email to for more information about joining the groups.