Motor Coach Industries (MCI) has delivered seven new J4500 coaches to Canada's Coach Atlantic. The coaches provided team transport for the Canadian Premier League (CPL), a professional soccer league in Canada, during a recent bubble tournament in Prince Edward Island (PEI).
"The J4500 has been North America's best-selling motorcoach for over 14 consecutive years, featuring a lighter, more efficient X12 Cummins engine and a more spacious interior for best-in-class legroom," said MCI Vice President, Private Sector Sales and Marketing Brent Maitland. "We've supported Coach Atlantic since 2008 and continue to provide safe, spacious transport for the leading provider of private transportation in Atlantic Canada."
Coach Atlantic typically serves over 80 percent of the cruise ship, multi-day tour, and group charter markets. Due to health advisories related to COVID-19, Coach Atlantic developed a new approach to maintain fleet operation through "bubble" transportation to each of the CPL's eight teams, allowing them to complete the CPL season while keeping teams safe during transport.
"2020 has been challenging for everyone in the transportation business, so we jumped at the opportunity to provide transportation for the CPL," said Matthew Cassidy, Coach Atlantic president. "We were able to provide the CPL a first-class experience by providing a dedicated 2020 MCI J4500 for each team throughout the duration of season in the PEI bubble. It was a tremendous source of pride for everyone involved to see our equipment on the road again."
Based in PEI, Coach Atlantic is a family-owned coach operator and is the largest ground passenger transportation provider in the Maritimes, travelling in PEI, Nova Scotia, New Brunswick, and onward to the rest of North America. After 15 years of market growth through the acquisition of several regional bus companies, Coach Atlantic expanded from 30 employees and 33 vehicles to 515 employees and 350 vehicles.
Visit coachatlantic.ca for more information.