Michael O’Hare will relinquish the role of chief executive to become TBR’s executive chairman. He will continue to oversee TBR’s IT development and support delivery of key strategic objectives. This will include managing the development of TBR Secure, a product central to the company’s growth within the corporate travel sector.
Craig Chambers has stepped up from managing director, EMEA, to become Group CEO. He will be responsible for driving growth across all regions and ensuring TBR cements itself as a truly global brand within the high-end ground transportation sector.
“With TBR in the middle of an aggressive growth strategy, we feel these changes will ensure the company has the leadership required to meet its strategic objectives,” said O’Hare. “Craig is fundamental to and understands TBR’s DNA. His innovative approach will be invaluable during the next stage of our development.”
Chambers said, “I’m delighted to be taking on such a critical role within the organization and excited to be leading a fantastic business. I’m grateful that the board has put its trust in me to take TBR to the next level on its amazing journey.”
Additionally, TBR has appointed John Kelly as Global Head of Meetings, Incentives, Conferences, and Events (MICE). Kelly joins the business as it embarks on an aggressive new global growth strategy.
Working closely with regional leaders in Europe, the Middle East and Africa (EMEA), Asia-Pacific, and the Americas, Kelly will be responsible for MICE strategy and delivering the continued sales growth in TBR’s global operations. He will report to TBR Global Managing Director Craig Chambers.
Kelly joins TBR Global having previously held senior MICE sales and marketing positions at cievents, Melia Hotels, and Zibrant.
O’Hare said, “John joins at a crucial time. The business has grown rapidly over recent years. We are, therefore, focused on consolidating and expanding into existing and new markets, John’s industry expertise and connections will be central to our future success.”
In addition to heading the organization’s global MICE functions, Kelly will work closely with MICE agencies and corporates to develop and integrate TBR proprietary technology.
Visit tbrglobal.com for more information.
TBR Global Names Industry Leader as Head of MICE
- Category: Industry News