For this reason—and to keep members’ digital presence professionally consistent—the association has designed a new LANJ Member Badge specifically for members' online exposition. All members are encouraged to exhibit this sign of affiliation prominently on their websites.
According to LANJ President Jason Sharenow of Broadway Elite Chauffeured Services Worldwide, the initiative has its roots as a rejoinder to TNCs’ highly visible badges and branding.
“This was born of a response to TNCs going around with their own badges—which don’t say that they’re professionals at all but are, nonetheless, part of their branding—and that we felt that, as an organization, this would give us our own mark of professionalism,” Sharenow says. “Each of our member companies can display the new badge, which is how they’ll be recognized by corporate and retail clientele alike as legitimate professional, insured, and authorized operations.”
Members’ webmasters can access the badge from LANJ.org by following these easy steps:
1. Click on "Log In" at the top left of the LANJ.org home page;
2. Type in your company's LANJ username and password in the spaces provided;
3. Click on "Member Area" at the top left of the landing page;
4. Click on "Resources" in the left-hand menu on the next landing page; and
5. Copy and paste the code provided onto your website where you want the badge to appear.
If you have forgotten your LANJ username and/or password, email LANJ Executive Director Patty Nelson at firstname.lastname@example.org and you will be given your information by return email.
Members who currently display the standalone LANJ logo are requested to replace it with the new LANJ Member Badge for unity of online branding—and an updated look.
LANJ is presently gearing up for its next meeting, which will be its Vendor Appreciation Day on September 28. According to Sharenow, anyone who is a LANJ vendor member in good standing is invited to sign up for a table at the event, where they can connect with operator members and other association supporters on a more personal level.
Visit lanj.org for more information.
New LANJ Member Badge Is a Mark of Professionalism
- Category: Industry News